Privacy policy

PRIVACY DISCLAIMER

 

Guidi 1896 Srl (hereinafter also " GUIDI ") based in Ponte Buggianese (PT), Italy , recognizes the importance of maintaining the confidentiality, integrity and security of your non-public personal data (hereinafter "Personal Data") and informs that the Personal Data you provide to GUIDI through the Site will be processed in compliance with current European legislation on privacy (Regulation (EU) 2016/679 - hereinafter "GPDR") and the specific local regulations applicable from time to time for treatments carried out outside the European Union .

 

1. Type and source of data

Navigation data

The computer systems and software procedures used to operate the Site acquire, during their normal operation, some personal data (defined log files) whose transmission is implicit in the use of Internet communication protocols. This information is not collected to be associated with identified interested parties, but by their very nature could, through processing and association with data held by third parties, allow users to be identified. This category includes IP addresses or domain names of the computers used by users who connect to the Site, the URI (Uniform Resource Identifier) addresses of the requested resources, the time of the request, the method used to submit the request. to the server, the size of the file obtained in response, the numerical code indicating the status of the response given by the server (successful, error, etc.) and other parameters relating to the user's operating system and IT environment. These data are used for the sole purpose of obtaining anonymous statistical information on the use of the Site and to check its correct functioning.

 

Cookies

To ensure the functioning of the Site and improve the service offered, the Site uses cookies. Cookies are small text files that the sites visited by the user send to his terminal (usually the browser), where they are stored before being re-transmitted to the same sites at the next visit by the same user. For more information, to know the cookies used on the Site and possibly disable them and / or deny consent, please refer to the cookie policy.

 

Personal data provided voluntarily by the interested party

GUIDI collects and will process the Personal Data you directly and knowingly provided through the Site on the occasion of your online purchase order, and / or your registration on the Site and / or the newsletter service of i GUIDI, and / or a request to our Customer Service. Such data includes, for example, name and surname, postal address and email address, telephone and date of birth. Furthermore, the optional, explicit and voluntary sending of e-mails through the Site and / or to the addresses indicated on the Site entails the subsequent acquisition of the sender's address, necessary to respond to requests, as well as any other personal data included in the message sent.

 

2. Purpose of data processing

Personal Data may be used for the following purposes:

 

(a) to respond and satisfy all your requests and therefore to manage the relationship between you and GUIDI;

(b) to process your online purchase order and therefore to carry out all the order management activities (including the administrative management of the contract, the shipment of products, the management of payments, credits and any disputes and the fraud prevention), as well as in fulfilment of all obligations imposed by the laws and regulations in force.

 

Furthermore, with your prior consent, the Personal Data may be entered in the GUIDI customer database and processed, together with the detailed data of your purchases, for the following purposes:

 

(c) profiling purposes: for the processing of individual or group studies, surveys, analyses and statistical and / or market research, in relation to your preferences on our products, in order to offer a personalized service to your needs and promote cultural and recreational initiatives and activities that could interest you;

(d) marketing purposes: to contact you and / or send you (by post, telephone, email and other forms of electronic communication) information and promotional communications, including commercial ones, newsletters, advertising material, catalogues and invitations to events, relating to GUIDES products and services.

 

3. Processing methods

The Personal Data will be processed using suitable electronic or automated, computerized and telematic tools, or by manual paper processing, with logic strictly related to the purposes for which the personal data were collected and, in any case, in such a way as to guarantee security and confidentiality of the data. Personal Data will be processed by internal staff of the GUIDI for this purpose authorized for processing in the context of the performance of the assigned work duties, and possibly for what is necessary and / or instrumental for the execution of the purposes indicated above by external subjects who will act to account of GUIDI as external managers of the treatment (e.g. service providers, shippers, technicians who carry out the maintenance of IT services, companies that GUIDI can use for the creation and / or management of promotional campaigns for its products or services etc. ).

 

4. Nature of the provision

The provision of Personal Data is optional.

However, if you wish to place a purchase order for the products offered on the Site and / or receive information on GUIDI products and services and / or contact our Customer Service and / or use other GUIDI services, you must fill in all fields. indicated as mandatory in the relevant Personal Data collection forms.

The processing of your data for the purposes referred to in letters (c) and (d) of paragraph 2 is subject to the release by you of an explicit consent. Any refusal to grant consent has no other effect than that of not being able to offer you a personalized service and inform you about initiatives that may interest you and / or send you any other information of a commercial nature on products, initiatives and events of the GUIDI.

You may at any time modify or withdraw your consent or oppose the processing by e-mail at info@guidi.it.

5. Communication and dissemination of data

Your Personal Data, insofar as necessary and / or instrumental for the execution of the aforementioned purposes, may be processed on behalf of GUIDI by external parties who will act as Data Processors belonging to the following categories:

companies, consultants and professional firms that provide assistance and / or consultancy, or that perform, on behalf of GUIDI, services connected and instrumental to the purposes of data processing.

Your Data may be transferred abroad in accordance with the provisions of the applicable law, including in countries outside the European Union where the Company pursues its interests, adopting security measures and the necessary precautions in order to guarantee a adequate level of data security.

Personal Data will not be used for promotional purposes by third parties or referring to products, services or initiatives not originating from GUIDI and will in no case be disseminated to indeterminate subjects.

 

6. Duration of treatment

Your personal data will be processed and stored for the time necessary to carry out the purposes for which they were collected and in accordance with the storage times provided for by the applicable regulations or until you revoke the consent given for the treatments where required. Subsequently, personal data will be automatically deleted or permanently made anonymous.

 

7. Holder of the treatment

The Data Controller is Guidi 1896 Srl with registered office in Ponte Buggianese (PT), Via Stignanese, 76 - Italy. GUIDI will process your data in compliance with the GDPR.

To exercise your rights, as well as to receive any information relating to them and / or to this Notice, you can contact the Data Controller or the Data Protection Officer appointed by the Data Controller ("DPO"), by writing to Guidi 1896 Srl with registered office legal in Ponte Buggianese (PT), Via Stignanese, 76 - Italy, email: info@guidi.it – dpo@guidi.it;

 

8. Rights of the interested party

We remind you that at any time you can exercise the rights provided for in articles 15 to 21 of the GDPR and, in particular, request information on the existence and characteristics of the processing of personal data, the rectification and cancellation of the same, or the limitation of processing, oppose the processing and / or request the transmission of your personal data to another holder.

You will also have the right to withdraw the consent at any time, without prejudice to the lawfulness of the processing based on the consent given before the revocation and to lodge a complaint with the Guarantor Authority for the protection of personal data, Piazza di Montecitorio n. 121, 00186, Rome (RM).

 

9. Contacts

Any request relating to your Personal Data referred to this information and for the exercise of your rights may contact, free of charge, the Data Controller or the DPO at the addresses indicated in paragraph 7.

 

GUIDI reserves the right to modify this privacy statement at any time. The version published on the Site is the one currently in force.

 

Last updated: January 19, 2026